Building in Public
Decision logs, build updates, and reflections from the WiSense build process.
Every scheduling app dies at the same place — the empty screen that asks you to type in fourteen employees before it does anything useful. Apex starts by photographing the schedule already taped to your office door.
Horizon proved that couples will swipe together. New Horizon is what happens when you stop treating that as a feature and start treating agreement as the product.
For law enforcement and military, seeking mental health support carries professional risk. COMMS LINK was designed so there is nothing to find.
Every performance tracking tool I tried wanted an account. Helix stores everything on-device because the data is for me, not for a company's algorithm.
Every product decision at WiSense runs through one test: does this solve a real problem, completely? No half-measures, no speculation.
The mechanic was simple — swipe right on the same option, get a match. Making that match mean something took months of iteration.
In the Corps, a mission brief has one objective. Drifting from it costs lives. In software, it costs the whole product.
My wife works in a restaurant and needed an easier way to see her schedule. That was the entire problem brief for Apex Scheduler.